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Terms of Use

Krid AI Private Limited · Version 2.0 · Effective 1 January 2026

These Terms of Use ("Terms") are an agreement between Krid AI Private Limited, a company incorporated in India (CIN U62099HR2025PTC136857), with its registered office at W-74, Regency Park-2, DLF City Phase-IV, Galleria Market, Gurugram, Haryana 122009, India ("Krid", "we", "us"), and the person or organisation using our website, platform, apps, APIs and related services (the "Services") ("you").

1. Acceptance

By creating an account, accepting these Terms, signing an order that refers to them, or using the Services, you agree to these Terms and to our Privacy Policy.

If you accept on behalf of an organisation, you confirm that you are authorised to bind it.

The Services are for business use by people aged 18 or over.

If a signed order or agreement with Krid ("Order") conflicts with these Terms, the Order prevails.

2. The Services

Krid provides AI-powered tools to capture, respond to, follow up with and manage leads, customers and candidates across channels such as WhatsApp, email and phone.

We may improve, change or discontinue features over time. Features marked beta or preview are provided as-is.

3. Accounts

You are responsible for:

  • your account and all activity under it,
  • the users you authorise, and
  • keeping credentials, API keys and connected accounts secure.

Tell us promptly of any unauthorised use.

4. Plans, fees and payment

Plans, prices, usage limits and validity periods are as shown at signup or in your Order.

  • Free trials and plans may be limited, changed or ended at any time.
  • Fees are payable in advance unless your Order says otherwise, and are exclusive of applicable taxes.
  • Usage-based charges, including charges passed through from third-party platforms, are billed as described in your plan or Order.
  • Refunds. Fees are non-refundable except where these Terms, your Order or applicable law provide otherwise.
  • Late payment. We may suspend the Services for overdue payments after giving notice.

5. Your data

Ownership and licence. You own the data you and your contacts submit through the Services ("Customer Data"). You grant us the rights needed to host, process and transmit it to provide, secure and support the Services, and to comply with law.

Our role. We process Customer Data on your behalf and instructions, as described in our Privacy Policy and the Data Processing Terms below.

Our commitments. We do not sell Customer Data or use it to train AI models. We may use aggregated, de-identified information to operate and improve the Services.

Export and deletion. You can export your Customer Data while your account is active. After your account ends, we will delete it within a reasonable period, except where the law requires us to keep it.

6. Your responsibilities

You decide who is contacted through the Services and what is said. You are responsible for making sure your use is lawful. In particular, you must:

  • have a valid legal basis, including any required consent, to collect, use and share the personal data you process through the Services, and to contact the people you contact;
  • give people any notices the law requires, and honour opt-out and do-not-contact requests promptly;
  • comply with applicable data protection, telemarketing, anti-spam, consumer protection and employment laws, including the rules of the telecom regulator in India and in any other country where you contact people;
  • comply with the terms and policies of the third-party platforms you use through the Services, including WhatsApp's business and messaging policies;
  • where AI calls or messages are used, not hide that the person is interacting with an AI, and give any recording notices the law requires;
  • review AI-assisted decisions that significantly affect people, such as hiring decisions, and provide human review where required; and
  • not upload sensitive personal data unless it is necessary and lawful.

7. Acceptable use

You must not use the Services to:

  • send spam or unsolicited messages or calls;
  • harass, mislead, defraud or impersonate anyone;
  • send unlawful, harmful or infringing content;
  • target children;
  • break any law or third-party platform policy;
  • interfere with, probe or bypass the security of the Services;
  • reverse engineer or copy the Services, or build a competing product with them; or
  • resell the Services without our written agreement.

8. Messages sent on your behalf

Messages may be sent from your own connected accounts or, on some plans, from accounts operated by Krid on your behalf. Where Krid's accounts are used, we may set sending limits and content rules, and pause sending to protect those accounts and our other customers.

9. AI features

AI outputs are generated automatically and may be inaccurate or incomplete. You are responsible for:

  • the instructions, content and knowledge you give our AI agents,
  • reviewing outputs before relying on them, and
  • how you use them.

We do not guarantee any particular business result.

10. Third-party services

The Services rely on and connect with third-party services, such as messaging, telephony, AI, email, payment and business software providers. Their terms apply to your use of them. We are not responsible for their availability, changes or actions, including any suspension of your accounts with them.

11. Intellectual property

Krid and its licensors own the Services and all related technology. We grant you a limited, non-exclusive, non-transferable right to use the Services for your internal business purposes during your subscription.

We may use any feedback you give us without obligation to you.

12. Confidentiality

Each party will protect the other's confidential information with reasonable care, and use it only for the purposes of these Terms.

13. Suspension and termination

We may suspend or terminate your access if:

  • you breach these Terms or the law,
  • your use risks harm to the Services, other customers or third parties, or
  • payment is overdue.

Either party may terminate for the other's material breach that is not cured within 30 days of notice.

You may stop using the Services at any time. Paid subscriptions end as set out in your plan or Order.

Sections that by their nature should survive termination will survive.

14. Disclaimers

The Services are provided "as is" and "as available". To the extent permitted by law, we disclaim all implied warranties, including merchantability, fitness for a particular purpose and non-infringement.

15. Indemnity

You will indemnify Krid against third-party claims, penalties and costs arising from:

  • your Customer Data,
  • the messages and calls sent on your instructions,
  • your business decisions, or
  • your breach of these Terms or the law.

16. Limitation of liability

To the extent permitted by law:

  • neither party is liable for indirect, incidental, special or consequential losses, or for loss of profits, revenue, data or goodwill; and
  • each party's total liability is limited to the fees you paid to Krid in the 12 months before the claim.

These limits do not apply to your payment obligations, your indemnity, or liability that cannot be limited by law.

17. Governing law and disputes

These Terms are governed by the laws of India. The courts at Gurugram, Haryana have exclusive jurisdiction.

18. Changes to these Terms

We may update these Terms from time to time. We will post the updated version with a new effective date. For significant changes, we will give you advance notice and may ask you to accept the new version. If you continue to use the Services after changes take effect, you accept them.

19. General

  • Entire agreement. These Terms, the Privacy Policy and any Order are the entire agreement between us.
  • Assignment. You may not assign these Terms without our consent.
  • Force majeure. Neither party is liable for delays caused by events beyond its reasonable control.
  • Severability. If any provision is unenforceable, the rest continues to apply.
  • Contact. Krid AI Private Limited, W-74, Regency Park-2, DLF City Phase-IV, Galleria Market, Gurugram, Haryana 122009, India · info@krid.ai · +91 85277 34152

Data Processing Terms

When Krid processes personal data within Customer Data on your behalf:

  1. Instructions. We process it only to provide the Services and on your documented instructions, unless the law requires otherwise.
  2. Confidentiality. People who process it are bound by confidentiality.
  3. Security. We maintain reasonable technical and organisational security measures.
  4. Sub-processors. You authorise us to use service providers bound by data protection obligations. We remain responsible for them. A current list is available on request, and we will notify you of material changes.
  5. International transfers. Data may be processed outside India, in compliance with applicable law.
  6. Assistance. We will reasonably help you respond to individuals' requests and to regulators. We will pass on to you any requests we receive about your data.
  7. Breaches. We will notify you without undue delay after becoming aware of a personal data breach affecting your data, and help you meet your notification obligations.
  8. Deletion. When the Services end, we will delete or return the data as described in section 5.
  9. Information. We will provide reasonable information needed to show compliance with these terms.
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